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Shipping updates reduce customer inquiries at BBG by 24%

Increase customer satisfaction and reduced inquiries with our platform

About BBG

As an online shop in a crowded market, BBG wanted to stand out and leave a lasting impression on their customers. The team aimed to achieve this by delivering a recognizable customer experience with seamless and personalized messaging. They hoped that this would also reduce the amount of inbound customer inquiries received.

Products Used

engage Engage
Platform Platform


Electronics & Media

parcelLab Impact


Fewer Inquiries


Unique Email Open Rate


Different Languages

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The Challenge

Before our partnership, BBG had minimal customer communication post-checkout, leading to an increased volume of inquiries. As an international online store, BBG required a solution that was multilingual and globally connected. Despite our being a start-up, BBG recognized the potential in our platform and chose to collaborate with us.

The Solution

Utilizing our platform, BBG efficiently handles customer communications in 12 languages, offering real-time shipping updates. A live order status page integrated on BBG’s website ensures customers stay informed. The communications are brand-specific and personalized, fostering elevated customer loyalty.

BBG Order Tracking page

The Result

Utilizing parcelLab's platform, BBG has achieved a 24% reduction in customer service requests, thereby decreasing both the workload and operational costs for the support team. The comprehensive dashboard provided by parcelLab offers the team enhanced insights into key performance indicators.

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Learn More About parcelLab's Product Suites

parcellab convert Convert

Provide a predictive delivery date that increases conversions, reduces uncertainty, and improves customer satisfaction.

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engage Engage

Enhance your post-purchase journey with personalized communications that keep customers informed every step of the way.

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retain Retain

Turn potential customer dissatisfaction into an opportunity for revenue retention by digitizing your returns process.

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